Talent Brand & Attraction
BUILD YOUR VALUE PROPOSITION AND ENGAGE TALENTInspire and engage the people you need
Recruiting the best talent for your organisation is easier if you research your value proposition and get it in front of the right people.
Understand your positioning and proposition
Whether you need to unearth your employer value proposition, build a picture of external candidate expectations or gain a better understanding of your talent markets, our teams can deliver structured research, credible insight and clear recommendations.
Is your DE&I strategy aligned to high performance?
Through clear analysis of candidate data, hiring process metrics and insights into your culture, values and performance management capability, our consultants can provide a clear picture of how diversity in your recruitment practices can help you identify, attract and retain the next generation of high performers:
- Understand what a high performer looks like in your organisation
- Identify new talent groups that match your criteria
- Ensure that you remove unconscious bias from your hiring process
Unleash the concepts and creativity
Building your Talent Brand requires a combination of insight, market knowledge and creative expression. We have the mix of talents, skills and ideas to transform research insights into an inspiring, thought-provoking and compelling employer brand story.
Activations with measurable impact
From targeted campaigns to on-campus engagement strategies, our teams combine highly effective creativity with trackable content, valuable data and real-time, user -friendly dashboards.
Audience Building
Target active and passive candidates across all major social channels by interest, job title and location.
Attraction
Build message-driven campaigns with static, video and animation content to drive engagement.
Conversion
Easy-apply landing pages help to create a frictionless candidate experience and capture data.
Reporting
Real-time analytics are presented in a user-friendly digital dashboard, showing visitor numbers, conversions, applications, budget and spend.
Retargeting
Candidates that show initial interest are then retargeted with different content and messaging to re-engage.
Build Brand & Attraction into your wider recruitment solution
Our experienced teams can work with you to build brand strategies and attraction campaigns into your RPO and MSP solutions:
- Build a value proposition as part of a Direct-to-Talent strategy for contingent workers
- Use search engine ads to target passive candidates and build a pipeline for Sourcing teams
- Drive brand awareness to key audiences across the major social media platforms
Learn more about us and the work we do
Managed Service Provision (MSP)
Reduce costs and improve efficiencies in your contingent workforce programme.
Recruitment Process Outsourcing (RPO)
Create world-class hiring experiences for recruiters, managers and candidates.